The General Mills Free Food Jar Offer (the “Offer”) is sponsored by General Mills Canada Corporation (the “Sponsor”). Offer begins on July 27, 2026, at 12:00:00 a.m. Eastern Time (ET) and ends on September 30, 2026, at 11:59:59 p.m. (ET) or while supplies last (the “Offer Period”). The Offer is available for Canadian shipping addresses only and is limited to a maximum of five (5) Food Jars per household. Food Jars are subject to availability, and Sponsor reserves the right to substitute a different Food Jar than the one selected if supplies have run out. Sponsor is not responsible for any lost, stolen, misdirected or damaged shipments. Food Jars may not be returned or exchanged. Offer has no cash value.
Allow up to 8-12 weeks for delivery by mail, of your Free Food Jar.
* Contest begins July 27. However some packaging may be in stores earlier. Receipts dated after June 25 will still be accepted, so please hold on to any receipts and return July 27 to submit your redemption.
You can redeem this Free Food Jar Offer by making a purchase as follows:
Cereal Free Food Jar Offer Description: Purchase at least two (2) participating cereal products on one receipt at any participating retail store location, snap a photo of the receipt, and upload to the Offer Website (www.gmfreefoodjar.ca) by Wednesday September 30, 2026 to receive one (1) Free Food Jar (select from 5 different jars – subject to availability). Limited quantities available.
OR
Old El Paso Free Food Jar Offer Description: Purchase at least two (2) participating Old El Paso products on one receipt at any participating retail store location, snap a photo of the receipt, and upload to the Offer Website (www.gmfreefoodjar.ca) by Wednesday September 30, 2026 to receive one (1) Free Food Jar (select from 5 different jars – subject to availability). Limited quantities available.
OR
Nature Valley, Fruit by the Foot, and Gushers Free Food Jar Offer Description: Purchase a combination of at least three (3) participating Nature Valley, Fruit by the Foot or Gushers products on one receipt at any participating retail store location, snap a photo of the receipt, and upload to the Offer Website (www.gmfreefoodjar.ca) by Wednesday September 30, 2026 to receive one (1) Free Food Jar (select from 5 different jars – subject to availability). Limited quantities available.
There are a total of twenty-five-thousand (25,000) Free Food Jars available. The first twenty-five-thousand (25,000) uploaded and validated receipts received will be fulfilled. Limited time offer. While quantities last.
HOW TO REDEEM THE OFFER
- During the Offer Period:
Purchase at least any two (2) Cereal or any two (2) Old El Paso Participating products listed below (the “Participating Products”) at any one (1) participating retail store locations (each a “qualifying purchase”). Be sure to keep your Receipt(s).
Cereal Participating Products requiring two (2) purchases are subject to availability and defined below:
Honey Nut Cheerios™ Cereal 725g (UPC 65633-13414)
Cheerios™ Cereal 570g (UPC 65633-13465)
Multi-Grain Cheerios™ Cereal 585g (UPC 65633-13415)
Lucky CharmsTM Cereal 526g (UPC 65633-13434)
Cinnamon Toast CrunchTM Cereal 591g (UPC 65633-13442)
Oatmeal CrispTM Almond Cereal 628g (UPC 65633-15816
OR
Old El Paso Participating Products requiring two (2) purchases are subject to availability and defined below:
Old El PasoTM Hard and Soft Taco Dinner Kit (UPC 58300-46218)
Old El PasoTM Stand ‘n Stuff Taco Dinner Kit (UPC 58300-13185)
Old El PasoTM Hard Taco Dinner Kit (UPC 58300-46199)
Old El PasoTM Soft Taco Dinner Kit (UPC 58300-46196)
Old El PasoTM Fajita Dinner Kit (UPC 58300-46197)
Purchase a combination of at least three (3) Nature Valley, Fruit by the Foot, or Gushers Participating Products listed below (the “Participating Products”) in one transaction, on one (1) Participating Stores receipt (the “Receipt”), during the Offer Period.
Nature Valley, Fruit by the Foot, or Gushers Participating Products requiring three (3) purchases are subject to availability and defined below:
Fruit by the Foot Variety Pack 128g (UPC 65633-14637)
Gushers Variety Pack 138g (UPC 65633-42447)
Nature ValleyTM Crunchy Oats & Honey 230g (UPC 65633-07470)
Nature ValleyTM Sweet & Salty Dark Chocolate Nut 175g (UPC 65633-23288)
Nature ValleyTM Lunch Box Mixed Berry 130g (UPC 65633-22477)
Nature Valley Lunch Box Double Chocolate 5ct (UPC 65633-46532)
- Take a photo of your entire receipt. The image must be clear and legible and include the store name and address, purchase date and timestamp of your receipt, show the Qualifying Purchase(s) purchased during the Offer period, including the price of the Qualifying Purchase(s) as well as the total amount of money spent on the receipt.
If enough participating products for more than one Food Jar are purchased on the same receipt, that receipt may be submitted more than 1 time in a separate online transaction. The receipt must contain enough purchased participating products for the number of additional submissions in order to be valid each time. You must wait at least 24 hours to submit that receipt again after each submission.
- During the program period, redeem your Offer by uploading your Receipt via the Internet at gmfreefoodjar.ca (the “Offer Website”) and follow the link to the Offer registration page. Complete the registration form on the Offer Website by filling in all of the following information accurately and completely: your name, mailing address with postal code, email address and telephone number. Provide a scan or photo of the Receipt.
- During your entry, you will be asked to select which of the Food Jars you would like to receive (subject to availability – Sponsor reserves the right to substitute a different Food Jar than the one selected if supplies have run out. For further clarity, once 25,000 Food Jars have been redeemed, there will no longer be any Food Jars available).
- Click on the “Continue” button where you can review your selection and your mailing address to avoid any late, lost or misdirected mail as the Sponsor is not responsible for any lost, stolen, misdirected or damaged shipments. Then submit the Receipt photo(s) and registration form by clicking on the “Submit” button. Administrator’s computer is the official time keeping device for the Offer. Online submissions must be received by 11:59:59 p.m. (ET) on Wednesday September 30, 2026.
- Upon submission, you will receive an email confirming your submission and the estimated time you can expect to receive your Food Jar pending successful validation of your receipt and submission. After you receive that email, your submission will go through the validation process. If during the validation process it is found that your submission is invalid, you will receive a further email indicating that your submission is invalid, and you will not receive the Food Jar for that submission. The reasons for submission rejections include, but are not limited to: (i) the receipt fails to pass anti-fraud detection system; (ii) the receipt is unauthorized, fake, or has been illegitimately obtained; (iii) the receipt contains any messages, or other markings not recognized by the administrator; (iv) the receipt is illegible, unreadable, not in focus or blank; (v) the receipt has been previously used without the proper number of participating products; (vi) the receipt does not include the Participating Products, the correct number or costs of Participating Products or is not during the Offer Period; or (vii) is incorrectly or incompletely entered or submitted.
- Please keep your original RECEIPT. Receipts are not interchangeable after the fact. The photo of the receipt submitted with your submission is the RECEIPT associated with that submission – whether mistakenly submitted by you or otherwise.
- Assuming there are no issues with the validation of your submission, please allow 8-12 weeks for delivery by mail, of your Food Jar. Please DO NO REACH OUT UNTIL 12 weeks have passed to enquire about your Food Jar.
The Offer is available for Canadian shipping addresses only.
The Offer is limited to a maximum of five (5) Food Jars per household.
Any use of automated devices is prohibited. Offer Registrations attempts by methods other than those described in these Official Rules shall be deemed void. Any attempt by any participant to obtain more than the stated maximum of Food Jars by using multiple/different e-mail addresses, identities, registrations and logins, or any other methods will void that participant's entries and any future registrations. Sponsor also reserves the right at its sole discretion to disqualify from this Offer, and any future promotions Sponsor conducts, any individual that it finds or believes to be tampering with the registration process, or the operation of the Offer or Offer Website, to be acting in violation of the Official Terms & Conditions or in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person.
By participating in the Offer and/or voluntarily providing his/her personal information, each entrant consents and agrees to the collection, use and disclosure of the entrant’s personal information by the promotion administrator for the purpose of administering the promotion and fulfilling the Offer. The entrant’s personal information will only be used for purposes of Offer administration and offer fulfillment by the Offer administrator, and for no other purpose, and will not be disclosed by Offer administrator to any third party except as is necessary for the above stated purposes.
By participating in the Offer, entrants agree that Sponsor shall not be responsible for liable for any losses or injuries or any kind resulting from participation in the Offer or acceptance, possession and/or use or misuse of the Free Food Jar(s), or any part thereof, and agree to release, discharge and hold harmless the Sponsor, its officers, directors, parent companies, subsidiaries, affiliates, related companies, advertising and promotional agencies from all claims or damages arising out of entrant’s participation in the Offer and/or acceptance, use or misuse of the Free Food Jar(s), or any part thereof.
This Offer may not be published on any website or elsewhere without written permission of General Mills Canada Corporation. Consumers must have the necessary equipment and high-speed internet access in order to redeem the Offer, not all mobile devices are supported; consumers may only participate in the Offer if they are using a supported device. This Offer is void where taxed, regulated or prohibited. Requests from outside the stated area or from groups or organizations will not be honoured or returned. General Mills Canada Corporation is not responsible for late, lost or misdirected mail. Fraudulent requests could result in prosecution under federal mail fraud statutes.
© 2026 General Mills.
Sponsor: General Mills Canada Corporation